Best SEO Company in Los Angeles with cutting edge tactics

The year of 2013 will be the year of the Social Media Marketing prominence. It will be the year the globe excepts social media as the brand-new form of interaction and how brand names dominate in their markets. Best SEO Company EG entertainment breaks it down.

For the past several years social media marketing has been gradually making it’s means into the lives of daily individuals. It has actually been the primary means individuals discover new dining establishments to what’s hot on the news. It’s the fastest means someone can receive the most recent breaking news.

It has also been the demise of a few of the world’s most prestigious personalities. Facebook has brought down lots occupations in the wake of sex scandales and nude images that run virally through out the social space.

Social media is so prevalent now days that every company that markets an industrial on television constantly adds their social media links. If you take a close look you will see that many business are finally taking notice and wish to sign up with the fun. You will locate that the ones that do not participate will certainly locate their company to far behind to catch up. It’s a basic means to look at it. “Innovate or Perish”.

This may appear understood to you but if you think of the last couple of years and the growth the nation has seen in smart phones than you will certainly see that social media is not going anywhere.

Contrary to just what individuals state, it is the fastest growing sector in our nation and will continue to be as long as smart phones and modern technology continue to evolve. (social media management)

Here is my one piece of recommendations that I would recommend all brands and individuals planning to market themselves more effectively this year online.

Make sure you have all your social media accounts in tact and prepared for engagement. The next thing is to think of principles that you could create into content that will certainly be continuous. Because with out content your brand will certainly fail miserably. And without consistency your brand will fall to the waist side.

Take these steps in the beginning fo the new year and you will make sure to be the leader in your market. Because If you don’t do it another person will.

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Don’t Get Caught With Your Pants Down On Social Media Marketing

It’s weir but For the longest time companies and brands have been focusing on ways to drive traffic to their website. I tell them the most effective way they have been doing this is through traditional SEO. This means either hiring someone to do it or simply by creating content.

On the other hand if you decide to hire someone your usually paying someone who is qualified in search engine optimization, PPC or pay per click and usually social networking.

Not everyone is an all star marketer. It’s hard to find someone who understands the whole gamut but if you look closely you will find that most seo’s don’t understand the whole area of Social Media, they only get the search engine optimization part. This can be a problem and more than likely you’ll be spending more money because Social Media is comprised of multiple components and elements.

Instead of jumping the gun and begin your search for the next great SEO company or PPC company make sure you do you due diligence. Make sure you go online and google social media experts, social media consultant companies and anything in between. There is a lot of crap out there and with the new wave of technology everyone in their mothers think’s their social media experts.

Most people are barely jumping on board. They usually don’t have the hands on experience like most of the veterans do. They are taking little snippets and claiming to be experts. Do not fall for their trap and end up a victim of their shady business methods.

At one point or another someone always gets burned. I’ve personally myself have had clients come to me and ask me to help them after they were conned by a someone. This is usually after they have already payed thousands of dollars for either Google ad words or SEO work that never got done.

Always make sure to Google who ever the hell it is your looking for. Here’ what I say. Look for people who are credible. Companies that have worked with past clients that you can see their results. Make sure you do some due diligence yourself to find out what expertise the company has. Find out who they have worked with in the past and what it is they did for them. It’s not hard to see how successful a company simply by looking at some of their past work.

Also make sure to see if the company is using the latest technologies. I can tell you right now if they are not incorporating Online Video, Video SEO, Content creation and distribution then your probably wasting your time. Don’t let companies try to sell you on things they really can’t deliver. Again, if they don’t have any proof your probably talking to one of those guys I told you about in the beginning. Those whack jobs that try to jump on every new trend. <a href=”http://youtu.be/uZ09OxW58GU”>Social Media Marketing</a>

Don’t get caught with your pants down. Don’t jump the gun and sign up with the first best thing you here. Ask around, ask other companies who they have used. In all honesty most companies are barely starting so look for the solid expert or consultant who can guide you in the right direction to help you highlight you company to stand out. Start a niche and make sure to incorporate online Video. It’s the final frontier of Social.

Looking to find the best deal on <a href=”http://www.egentertainment.net/”>Social Media Marketing</a>, to find the best advice on <a href=”http://youtu.be/uZ09OxW58GU”>Social Media Marketing</a> visit us now.

London Taylor | No Panties (Official) HD Music Video Starring Nicole Murphy

London Taylor | No Panties Official (HD) Music Video | Starring Nicole Murphy
Website: http://www.londontaylormusic.com
Facebook: https://www.facebook.com/LondonTaylorMusic
Twitter: http://www.twitter.com/mrlondontaylor

London Taylor | No Panties Official (HD) Music Video | Starring Nicole Murphy

No Panties is the debut music video from recording artist London Taylor. The video was shot on location in Palm Springs, CA and features the very beautiful Nicole Murphy (star of VH1’s Hollywood Exes).
(London Taylor)
Meet singing sensation London Taylor. Raised by his Puerto Rican mother and African American father, London truly experienced the best of both worlds! A native of Houston, Texas, this R&B crooner is redefining the term “southern comfort” one song at a time. Trained in every instrument from bass, piano and guitar, London is restoring R&B music back to its soulful birthplace. Like most legendary R&B artists, London got his start singing in church. His church choir beginnings still shine through in his unique vocal styling and heartfelt delivery. Taylor demonstrates an interesting mix of recorded material that shows his sexual yet youthful side in addition to a vulnerable side that he courageously shares with his listeners. Aside from bringing back authentic elements that are missing in a lot of today’s R&B, London is also restoring artistry back to the art reminiscent to the days when artists like Prince, Maxwell & D’Angelo dominated the music charts. London is currently in the studio working on his debut musical effort that includes the infectious club single “Pop Big Bottles” featuring Future. Whether you’re a long time R&B listener or a casual R&B fan, London Taylor’s talent is undeniable!

LondonTaylor, London Taylor New Joint: No Panties

London Taylor | No Panties Official (HD) Music Video Starring Nicole Murphy

EG entertainment begins Social Media Marketing Campaign for Subliminal Entertainment who’s Artist list include Producer turned Artists London Taylor, AKA Deja the Great and Brooke Valentine.

EG entertainment is one of the fastest growing Social Media Agency’s in Los Angeles and Hollywood. From SEO, to Video SEO, Production and Social Media management, they cover the whole gamut of social media branding for world class clients.

No Panties is the debut music video from recording artist London Taylor. The video was shot on location in Palm Springs, CA and features the very beautiful Nicole Murphy (star of VH1’s Hollywood Exes).
(London Taylor)

About London Taylor:
Meet singing sensation London Taylor. Raised by his Puerto Rican mother and African American father, London truly experienced the best of both worlds! A native of Houston, Texas, this R&B crooner is redefining the term “southern comfort” one song at a time. Trained in every instrument from bass, piano and guitar, London is restoring R&B music back to its soulful birthplace. Like most legendary R&B artists, London got his start singing in church. His church choir beginnings still shine through in his unique vocal styling and heartfelt delivery. Taylor demonstrates an interesting mix of recorded material that shows his sexual yet youthful side in addition to a vulnerable side that he courageously shares with his listeners. Aside from bringing back authentic elements that are missing in a lot of today’s R&B, London is also restoring artistry back to the art reminiscent to the days when artists like Prince, Maxwell & D’Angelo dominated the music charts. London is currently in the studio working on his debut musical effort that includes the infectious club single “Pop Big Bottles” featuring Future. Whether you’re a long time R&B listener or a casual R&B fan, London Taylor’s talent is undeniable!

Social Media Marketing Los Angeles | EG Entertainment B2B Social Media

Keys to Success with B2B Video


With 84% of the US market viewing online video on a weekly basis, successful brands must fine-tune their video strategy to adjust to the changing market. With the right approach, video can raise brand awareness and inform customers about products—on target and on budget. In this video, you will learn some of the fundamentals around online B2B video marketing, including how to get the most exposure for your video, how to use video to move the customer through the sales funnel, and how to prepare your videos for a global audience.

THE VALUE OF YOUTUBE

ECHOPULL- Echo your Brand, Pull your audience

 

 

Traffic

  • Over 800 million unique users visit YouTube each month
  • Over 4 billion hours of video are watched each month on YouTube
  • 72 hours of video are uploaded to YouTube every minute
  • 70% of YouTube traffic comes from outside the US
  • YouTube is localized in 43 countries and across 60 languages
  • In 2011, YouTube had more than 1 trillion views or around 140 views for every person on Earth
  • Millions of subscriptions happen each day. Subscriptions allow you to connect with someone you’re interested in — whether it’s a friend, or the NBA — and keep up on their activity on the site

YouTube Partner Program

  • Created in 2007, we now have more than a million partners from 27 countries around the world

Monetization

  • Thousands of advertisers are using TrueView in-stream and 60% of our in-stream ads are now skippable
  • We have more than a million advertisers using Google ad platforms, the majority of which are small businesses

Mobile And Devices

  • Traffic from mobile devices tripled in 2011
  • More than 20% of global YouTube views come from mobile devices
  • 3 hours of video is uploaded per minute to YouTube from mobile devices
  • YouTube is available on 350 million devices

Content ID

  • Content ID scans over 100 years of video every day
  • More than 3,000 partners use Content ID, including every major US network broadcaster, movie studio and record label
  • We have more than eight million reference files (over 500,000 hours of material) in our Content ID database; it’s among the most comprehensive in the world. The number has doubled in the last year
  • Over a third of YouTube’s total monetized views come from Content ID
  • More than 120 million videos have been claimed by Content ID

Social

  • 500 years of YouTube video are watched every day on Facebook, and over 700 YouTube videos are shared on Twitter each minute
  • 100 million people take a social action on YouTube (likes, shares, comments, etc) every week
  • More than 50% of videos on YouTube have been rated or include comments from the community
  • Millions of videos are favorited every day
  • Clicks on the ‘like’ or ‘dislike’ button on YouTube have doubled since the start of 2011. For every ‘dislike,’ we get 10 ‘likes’- people like to tell other people about the stuff they love.

http://www.youtube.com/watch?v=6ml2V-ea5hA

72 Fascinating Social Media Marketing Facts and Stats for 2012 | EG entertainment

Los Angeles Social Media Agency EG entertainment
Social Media Agency, Los Angeles, Social Media Marketing, New York, San Francisco, Los Angeles, London.

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below).72 Fascinating Social Media Marketing Facts and Statistics for 2012
And social media isn’t just about lead generation of course. While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. And their competition. And…even social media itself.
Which brings us to this post. Wondering which social network is most effective at generating b2b leads? What marketing technique generates leads with the highest close ratio? What the best day of the week is for Facebook posting? Which U.S. city produces the largest share of “pins”on Pinterest?
Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012.

SOCIAL MEDIA / SOCIAL NETWORKING

1. The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet only 25% of companies offer social business training to their employees. (Marketingeasy)
2. B2b marketers believe social media is critical to organic search success. Marketers rate social media as the second-most imporant factor (64%) in search, behind only strong content (82%). (BtoB Magazine)
3. Although Facebook is the most important social media lead generation tool for b2c marketers (with 77% saying they had had acquired a customer through Facebook, compared to 60% for a company blog), among B2B companies, LinkedIn was the most effective, with 65% having acquired a customer through the professional network, followed by company blogs (60%), Facebook (43%), and Twitter (40%). (Marketing Charts)
4. The best way to “go viral” is to engage millions of users, each of whom share through small networks. “Online sharing, even at viral scale, takes place through many small groups, not via the single status post or tweet of a few influencers…Content goes viral when it spreads beyond a particular sphere of influence and spreads across the social web via ordinarily people sharing with their friends…the median ratio of Facebook views to shares (is) merely 9-to-1. This means that for every Facebook share, only nine people visited the story. Even the largest stories on Facebook are the product of lots of intimate sharing—not one person sharing and hundreds of thousands of people clicking.” (Ad Age)
5. LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs. Yet only 47% of b2b marketers say they are actively using LinkedIn vs. 90% on Facebook. (Social Media B2B)
6. One-third of global b2b buyers use social media to engage with their vendors, and 75% expect to use social media in future purchases processes. (Social Media B2B)
7. “Best in class” b2b companies are significantly more likely than average firms to integrate their social media efforts with their email marketing (65% vs. 51%), SEO (61% vs. 49%) and webinars (47% vs. 31%). (MarketingProfs)
8. As for “best in class” practices, 51% of best-in-Class companies use website social sharing tools, compared to 36% of average firms while 49% use keyword-based social media monitoring, compared with 39% of their more average peers. (MarketingProfs
)
9. Top executives need to be involved in social media. 77% of buyers say they are more likely to buy from a company whose CEO uses social media. 94% said C-suite social media participation enhances a brand image. And 82% of employees say they trust a company more when the CEO and leadership team communicate via social media. (eMarketer)

USER EXPERIENCE

Want more registrations on your website? Consider offering a social login (i.e., the ability for visitors to register at and log in to your site using one of their existing social network profiles rather than creating a new login)
:
10. 86% of people say they are bothered by the need to create new accounts at websites. (MarketingSherpa)
11. 77% responded that social login is “a good solution that should be offered.” (MarketingSherpa)
12. 21% of “best in class” companies use social sign-in, compared to 8% of average-performing firms. (MarketingProfs)

LEAD NURTURING

13. Only 27% of B2B leads are sales-ready when first generated. This makes lead nurturing essential for capitalizing on the other 73%. But 65% of B2B marketers have not established lead nurturing campaigns. (MarketingSherpa)
14. SEO-driven leads have the highest lead-to-close rate (15%) among common lead generation sources. Paid search leads average a 7% rate, while outbound marketing leads (e.g., direct mail, telemarketing) close at a 2% rate. (Econsultancy)

FACEBOOK

15. B2C Facebook interaction is 30% higher than average on Sundays. (Mindjumpers)
16. Though nearly every large charity and university in America has a Facebook presence, less than 60% of the Fortune 500 do. (Mindjumpers)
17. 95% of Facebook wall posts are not answered by brands. (Mindjumpers)
18. Though Facebook continues to add users, U.S. members are becoming less active there. Between mid-2009 and late 2011, “messaging friends declined 12%, searching for new contacts fell 17% and joining a group of Facebook users dropped 19% in the U.S.” (MediaPost
)
19. 70% of local businesses use Facebook.The U.S. has the largest number of Facebook users. The country with the second-largest Facebook population: Indonesia. (Jeff Bullas
)
20. Facebook is the leading source of referred social media traffic to websites, at 26%. Twitter is second at 3.6%. (Pooky Shares
)
21. Facebook marketing is a specialized skill. For those looking to outsource this function to a professional consultant, expect to pay $500-$1,500 for initial page setup and anywhere from $1,000 to $3,000 per month for ongoing content management and curation. (Mack Collier
)
22. 52% of consumers say they have stopped following a brand on Facebook because the information it posted had become “too repetitive and boring.” (SMI)

TWITTER

23. There are now roughly 100 million active Twitter users (those who log in at least once
per day). (Mindjumpers
)
24. 34% of marketers have generated leads using Twitter, and 20% have closed deals. (Mindjumpers
)
25. 40% of Twitter users rarely post anything but primarily consume content there. 55% access Twitter via a mobile device. (Mindjumpers
)
26. 92% of retweets are based on “interesting content.” Only 26% are due to inclusion of “please RT!” in the tweet. (Mindjumpers
)
27. Twitter now has 200 million users, including 8% of the U.S. population. About one-quarter of allusers are considered “extremely active,” checking in several times per day. (
)
28. 55% of all Twitter users use the service to share links to news stories, and 53% retweet others. (Jeff Bullas
)
29. 77 of the world’s 100 largest companies maintain a corporate Twitter account. But media outlets are the most active users. (Jeff Bullas
)
30. Most professional consultants charge $500-$1,000 to set up a Twitter account (optimized bio, custom background etc.) and $500-$1,500 per month for ongoing management (dependent on level of activity and amount of content). (Mack Collier)

GOOGLE AND GOOGLE+

)
32. Google+ is expected to reach 400 million users by the end of 2012. It’s membership is 63% male, with the largest cohort in their mid-20s. While the largest block of users by country are in the U.S., the second largest is India. However, only 17% of users are considered “active.” (Jeff Bullas)

PINTEREST

33. The image-based social network has grown 4,000% in the past six months, now boasts more than 4 million users, and keeps those users engaged: the average Pinterest user spends nearly an hour-and-a-half per month on the site, behind only Facebook and Tumblr. (Jeff Bullas
)
34. 83% of Pinterest users are women. In the U.S., the most popular categories are Fashion, Desserts, Clothes and Birthdays. (MediaPost
)
35. But in the U.K., the five most popular topics on Pinterest are Venture Capital, Blogging Resources, Crafts, Web Analytics and SEO/Marketing. (Pooky Shares
)
36. 22% of all pins come from New York, followed by Los Angeles at 15%. A higher percentage come from Minneapolis (10%) than from San Francisco (8%)–even though Pinterest is based in Palo Alto. (MediaPost
)
37. Pinterest is virtually tied with Twitter (at 3.6%) for the amount of referred social traffic it sends to websites. (Pooky Shares)

TUMBLR

38. Tumblr grew 900% in 2011 and now has 90 million users. However, just 2% of members account for more than 40% of all traffic. (Jeff Bullas
)
39. The five most popular tags for Tumblr posts are GIF, LOL, Fashion, Art and Vintage. The U.S. has the largest share of users, followed by Brazil. (Jeff Bullas)

MOBILE MARKETING

40. 4.8 billion people now own mobile phones. Just 4.2 billion own a toothbrush. (Mindjumpers
)
41. One-third of smartphones globally use the Android OS. (MediaPost
)
42. The number of tablets in use in the U.S. rose from 34 million in 2011 to 55 million this year and is expected to reach 108 million by 2015. (TMGmedia
)
43. Mobile commerce is projected to ten-fold from 2010 ($3 billion) to 2016 ($31 billion). (TMGmedia
)
44. While three-quarters of b2b marketers are aware of the growing importance of mobile devices, only 23% rate mobile search as either “important” or “critical” to their search marketing objectives. (BtoB Magazine
)
45. Just 16% of b2b marketers are producing mobile-specific content as part of their content marketing efforts. (Smart Insights
)
46. Although the percentage of visits to b2b websites coming from smart phones has increased nearly 50% in the past year, they still represent only about 1 out of every 24 sites visits on average. (Webbiquity
)

SEO AND SEARCH MARKETING

47. 57% of B2B marketers say SEO has the biggest impact on their lead generation goals. (Mindjumpers
)
48. Though half of all b2b digital spending is focused on search and most websites are organically optimized, only 65% of b2b marketers have ever used pay-per-click advertising. (BtoB Magazine
)
49. Search provides the highest quality leads. According to research by HubSpot, “SEO leads have a 15% close rate, on par with the close rate for direct traffic, and ahead of referrals (9%), paid search (7%), social media (4%), and outbound leads (2%).” (Marketing Charts)

BLOGGING

50. Social media sites and blogs reach 80% of all U.S. internet users. (Mindjumpers)
51. Social networks and blogs account for 23% of all time spent online — twice as much as gaming. (Mindjumpers
)
52. “Increased frequency of blogging correlates with increased customer acquisition, according to…HubSpot. 92% of of blog users who posted multiple times a day acquired a customer through their blog, a figure that decreased to 66% for those who blogged monthly and 43% for those who posted less than monthly.” (Marketing Charts
)
53. The most popular frequency for blog posting is weekly (60% of bloggers). Just 10% post daily. (Marketing Charts
)
54. Blogs are the single most important inbound marketing tool. “When asked to rank the importance of the services they use, 25% of users rated their company blog as critical to their business, while a further 56% considered them either important (34%) or useful (22%)” for a total of 81%. (Marketing Charts
)
55. B2B companies with blogs generate 67% more leads per month on average than non-blogging firms. (Social Media B2B
)
56. For those looking to outsource, a professional consultant will generally charge $1,000-$3,000 for setting up a blog, $1,000-$3,000 per month for ongoing content development/editing, and ballpark of $200 for a single guest post. (Mack Collier
)

VIDEO AND SLIDESHARE

 
57. 52% of b2b marketers use video as part of their content marketing mix. (Smart Insights
)
58. Video production costs vary widely, depending on length, quality, type of content and other factors. High-end animated videos can cost $20,000-$30,000, while simpler interview-type videos can be under $1,000. Common 2- to 3-minute videos with a mix of live action and simple animation typically cost $2,000-$5,000. (Mack Collier
)
59. SlideShare draws 60 million visitors per month; but most importantly for b2b marketers, it attracts 3X more traffic from business owners than any other social media site. (Jeff Bullas)

SOCIAL DEMOGRAPHICS

60. On social networking sites, men and women are about equally willing to share their real names (both about 87%), political and religious affiliation, and the brands they like (~77%), but men are far more likely than women to share their physical address (11% vs. 4%), their current location (35% vs. 20%), their phone number 15% vs. 4%), and their income level (16% vs. 5%). (AllTwitter
)
61. Contrary to what you’ve probably been told, longer format video may actually drive higher engagement: “different types of content yield different sharing behaviors. Breaking down video behavior within StumbleUpon, videos viewed between two to three minutes found a spike in sharing out to social media, whereas videos viewed beyond four minutes see direct shares increase by five times. Longer, arguably more involved, content may drive viewers to more intimate sharing routes.” (Ad Age
)

INBOUND AND CONTENT MARKETING

62. 90% of b2b marketers do some form of content marketing. 26% of b2b marketing budgets are invested in content, and 60% of b2b marketers say they plan to spend more on content marketing in the coming year. (Smart Insights
)
63. The most popular content marketing tactics used by b2b marketers are article posting (used by 79% of b2b marketers), social media excluding blogs (74%), blogs (65%) and enewsletters (63%). Just 10% use virtual conferences. (Smart Insights
)
64. The average cost to generate a lead through inbound marketing ($143) is about half the average for outbound marketing ($373). (Econsultancy
)
65. Small businesses, on average, spend twice the share of their lead generation budget (43%) on inbound marketing as do large companies (21%). Small organiations spend more than twice as much on social media and 3X as much on blogging as their larger counterparts, while big businesses spend three times as much on trade shows and nearly twice the share of their budget on direct mail as do smaller firms. (Econsultancy
)
66. More is (often at least) better. Businesses with 40+ different landing pages/offers generate 10X more leads than those with five or fewer landing pages, and those with 200 or more total blog posts generate 3.5X more leads than those whose blogs have 20 or fewer posts. (Econsultancy
)
67. 84% of b2b companies are using some form of social media marketing. However, “best in class” companies generate over 3X their share of all leads (17% vs. 5%) from social media as do average performing companies. (MarketingProfs)
68. 90% of b2b marketers are doing some form of content
marketing, and b2b marketers spend on average 26% of their marketing budgets on content. The most effective content marketers spend twice as much as their less effective peers on content development, and consider buying stage when developing content. (B2B Marketing Insider
)
69. It shouldn’t be a surprise, but content has to be good in order to be effective. B2b buyers say that less than half of vendor content is useful–and vendors who produce such low-value content are 27% less likely to be considered and 40% less likely to win the business. “Good” content is concise, entertaining (includes stories), more educational than promotional, and is contextually personalized. (B2B Marketing Insider
)

MEDIA AND ONLINE ADVERTISING

70. Most “national” newspapers are still quite regional: the Chicago Tribune gets socially shared at above average levels only in Illinois, the Washington Post only in Virginia, D.C. and Maryland, and the New York Times only in a clump of northeastern states and Hawaii (though the Wall Street Journal is very popular in Arizona). Fox News is most popular in the southeastern U.S. plus Nevada and Alaska, while the Huffington Compost is widely share along the Interstate 35 corridor (Minnesota to Texas), Florida, Oregon, Maine and the
rustbelt. (Forbes
)
71. Online CPM rates have little correlation with actual advertiser value delivered. Nearly one-third of all display ads are never seen (defined as 50% of the pixels in view for at least one second). But contrary to popular belief, “below the fold” ads don’t necessarily have lower impression rates than those placed high on the page. (MediaPost
)
72. Leaderboard (728 x 90 pixels) and medium rectangle (300 x 250) ad sizes have the highest view-in rates. Coupon and directory sites have the highest ad view rates, both over 80%. In contrast, a sponsor’s ads had just a 27% likelihood of being seen on pet-oriented sites. (MediaPost

Social Media Marketing los angeles | EG entertainment | Advanced YouTube Tricks

Whether you are into Youtube marketing looking to establish your Youtube presence or you just love using Youtube to discover new cool videos daily, understanding how Youtube search works is very essential. If you want to learn how to take full advantage of YouTube’s search functionality, there are a number of options and commands that you can use to enhance your searches within YouTube.
Here’s the complete guide into Youtube advanced search options and operators.

Default YouTube Search Results

By default, Youtube search results are sorted by “relevance” and include all result types (videos, playlists, channels, etc)
There can also be “Featured” videos forced on top of search results which are either popular Spotlight picks or videos coming from Youtube partners.
You can tweak default search results using the tips below:

YouTube Advanced Search Options, Commands & Operators

Youtube offers you to use its built-in filters and sorting options that hide behind “Filter” link:
The Advanced YouTube Search Guide: Tips & Tricks to Dive Deeper into YouTubes Search Results
As you can see from the screenshot above, you can use the 4 groups of options:
  1. Sorting (by relevance, date, view count and rating);
  2. Date frame (you can see videos which were uploaded today, this week or this month);
  3. Result type (channel, playlist, movie, show or 3D);
  4. Quality (HD, closed captions, long videos, videos from partners, creative commons, live broadcasts)
While the above options are pretty clear, there are two things you may be unaware of:

1. You can switch between search options using commas in your search query

A comma is a less-known way to activate any of the above filters. For example, if you want to see recent Lady Gaga’s video clips in HD, all you need to do is to type: [Lady Gaga, HD]:
The Advanced YouTube Search Guide: Tips & Tricks to Dive Deeper into YouTubes Search Results
(The trick doesn’t work for sorting options though)

2. Hovering over any filter enables you to quickly de-activate it:

That’s another time-saving tip for active Youtube users. You can change your search options right on hover-over:
The Advanced YouTube Search Guide: Tips & Tricks to Dive Deeper into YouTubes Search Results

Boolean Operators for YouTube Search

Boolean operators are little tricks that work in almost all search engines. For Youtube these are:

1) + operator to force the search results to include your second search phrase.

Example: [lady gaga +madonna]
The Advanced YouTube Search Guide: Tips & Tricks to Dive Deeper into YouTubes Search Results

2) – operator to force the search results to omit your second search phrase.

This one turns particularly handy if your search results are flooded with some popular results. Example: [lady gaga -“bad romance”]
The Advanced YouTube Search Guide: Tips & Tricks to Dive Deeper into YouTubes Search Results
Likewise, you can force the search results to omit any particular filter, if you use a comma. For example, if you don’t want to see channels in your search results, you can type [your search term, -channel]:
The Advanced YouTube Search Guide: Tips & Tricks to Dive Deeper into YouTubes Search Results

Google’s Search Operators in Youtube

Since Youtube is powered by Google, it’s quite natural they have quite a few search operators in common. There’s a very detailed articles listing Google’s search operators that work in Youtube. The most important search operators include:

1. Force exact match [“search term”]

Youtube’s search results are already quite exact-match-centric, but sometimes all you need to find is your exact phrase. Besides, if you are using any sorting option rather than “Relevance”, you’ll find your search results quite irrelevant. Quotes are there to help:
The Advanced YouTube Search Guide: Tips & Tricks to Dive Deeper into YouTubes Search Results

2. Force your search terms in the name of the video [intitle:”search term”]

That’s another great way to increase relevance when you are using non-default sorting options:
The Advanced YouTube Search Guide: Tips & Tricks to Dive Deeper into YouTubes Search Results

3. Substitute any word with the wildcard [*]

Sometime, you don’t have a search term and just want to get the list of random videos. That’s when a wildcard operator helps a lot. For example, you can all current LIVE videos sorted by popularity using [*, live] search plus the “number of views” sorting option:
The Advanced YouTube Search Guide: Tips & Tricks to Dive Deeper into YouTubes Search Results
Here you go! Quite a few Youtube search tricks to keep you quite busy playing with search results! Please let us know if you are aware of more search options and hacks.

los angeles social media agency | EG entertainment | YouTube Video Marketing insights

http://www.egentertainment.net

(los angeles social media agency) (social media consultant) (social media marketing companies) eg entertainment

The most important factor in social media is search, which essentially means Google. Everything from the internet alls starts with a search. If someone is looking for a plumber in their local area, a typical keyword search term may be, “los angeles plumbers”. If someone is looking for a product they might search, ” best facial cream”. What usually happens after that is the following:

1. People scan the organic listing first than move to the paid ads on top and the right hand column.

2. Next, they look through the listing to see what is most relevant to their search terms.

3. Most listings are usually websites or blog links that have paid thousands of dollars for SEO.

4. So what’s the difference from what we do? What we do is add video to the listings and get those ranked on the first page instead of web links so your video becomes a billboard on the world wide web.

5. Why? because Video converts more than any other marketing tool (55% more). Its the next best thing than being there in person. It also allows you to convey your message, a.k.a./story in the most effective, emotional and engaging way. It can be used as a great tool to create interaction with your audience with YouTube’s linking capabilities. More importantly, Video is the last medium in advertising. It’s the best way to tell a story and telling a story is the best way to connect with the human soul. 

6. Getting your video on the first page of Google is the NEW SEO way. The benefits are astronomical. Its like buying real-estate in the new world where keywords are like cities and content is like real-estate. The only difference is in order to have a monopoly in this world, all you need is content. As EG entertainment continues to lead the way with cutting edge tools and marketing, be on the look out for whats next!. STUDIO… anyone

Top 10 most important SEO & social media marketing tactics of 2012 | EG entertainment

Unlike a few years ago, the line between SEO and social media is starting to blur. Google and Bing are using social signals more than ever in their ranking algorithms; and they’re not only monitoring what’s happening off your site, but also what’s happening on it.

Today, a good SEO strategy is incomplete without a social component, and a good social media strategy contributes to your SEO initiative. Here are the top 10 tactics you need to employ in 2012 to maximize your online marketing.

1. Get an onsite SEO audit

An onsite SEO audit is the foundation of your SEO campaign. Getting one will help you answer questions like: Are your title and meta tags optimized? How’s your keyword density? Have you correlated certain pages with certain keywords? Is that evident in the copy? Have you done your LSI (latent semantic indexing) research and incorporated it into the copy?

Do you have an html and an xml sitemap, and can Google crawl them? How’s your page load speed?

An onsite SEO audit is relatively cheap, and it’s a one-time payment that you shouldn’t need to address more than once a year.

2. Register your brand name on the major social channels

If you’re reading this and you don’t have a Facebook page and a Twitter account, stop right now and go claim your brand name on both. Simply having a brand presence on these channels will improve your search engine rankings, because it proves credibility and authority to the search engines.

But don’t stop at Facebook and Twitter. Google +, YouTube, LinkedIn, and Pinterest are all increasing in importance not only in search engine algorithms but also in audience reach.

3. Distribute content via your social channels

Whether you post a new blog and syndicate it via your social channels or simply send a “Good morning!” tweet to your followers, you need to produce and distribute content. Doing so will help to build trust and brand loyalty with your audience while proving to the search engines that you care about your customers; a major indication of credibility.

4. Display your social media “connect” buttons on every page of your website

Allowing your website visitors to easily connect with your brand helps you in several ways. First, it maximizes the value of every website visitor. If they’re not ready to buy your product but they’re interested in doing so down the road, they at least have the option to follow you on Twitter. This allows you to stay in touch, and is much better than a visitor leaving your site without taking any action.

The SEO benefits are also rapidly increasing. Simply having these buttons on your website shows search engines that you care about your social media presence, and that shows credibility of your brand.

5. Enable your visitors to easily share your content with social media “share” buttons

Enabling visitors to easily share your content by giving them social sharing buttons is one of the easiest and most effective ways to essentially crowdsource the syndication of your content in a completely organic way. This was a priority for me on my most recent project, Crackerize.com, where I included social sharing buttons above and below each post, and specifically included text asking the user to share the content if they enjoyed it. Giving my readers the ability to easily share the site’s content has resulted in a steady stream of new visitors from social channels as well as lots of SEO-boosting social signals.

6. Build your email list

With free email management solutions such as MailChimp available, there’s no reason not to build your email list. Capturing value from your website visitors starts with capturing their contact information, and nothing is more valuable than an opted-in email address. Staying in touch with your visitors via an email marketing campaign can yield major returns, even if not right away. I began my career in email marketing and witnessed first-hand the value of an email list. It was the company’s single most valuable asset, by far.

7. Get on the Pinterest bandwagon

By now you’ve at least heard the name, but if you haven’t joined the bandwagon yet, it’s time to do so. Pinterest is an image-based social network that allows users to “pin” images they find and share those images with their connections. Joining the Pinterest bandwagon means more than just signing up for a Pinterest account; it means you need to provide image-based content so that the hordes of hungry pinners can pin it.

Obviously, any time your content is syndicated by someone else, for free, you benefit. But don’t forget about the SEO benefits that result from inbound links as lots of Pinterest users re-pin your content.

Tip: Use Flickr to find a royalty-free image related to your company’s niche. Edit that image to put your own humorous or ironic spin on it, and share that image on Pinterest, Flickr, Facebook, and Twitter.

8. Publish awesome content on your blog (lots of it!)

I like to think of every page of content on a site as another hook in the water. The more content your site has, the higher the chance it’ll be returned as a search result, yielding more organic (free) search traffic. But these days, search engine algorithms are sophisticated enough to distinguish between rich, high-quality content and shallow, thin content. So when you post a new article or blog post, ask yourself if you’d be proud to show it to your clients; that’ll be a good indication of whether it’ll help you in the search engines or not.

Aside from the SEO benefits, publishing great content helps to establish you as a credible, authoritative player in your niche. Furthermore, it gives your brand a definitive voice which helps to humanize your brand while giving it an organic touch. Don’t forget to enable and respond to reader comments.

9. Start an SEO link building campaign

If having more content is like having more hooks in the water, then building links to that content is like baiting those hooks. The most important signal to search engines of the quality, relevance, and credibility (and ranking) of a page is the quantity and quality of the inbound links to that page. A good start is to syndicate every new blog post you publish via your social channels, but that rarely is enough to get any serious consideration from search engines. Use social news sites like Digg and Reddit, distribute press releases, curate content on Web 2.0 sites, establish an author profile on high-quality article directories like EzineArticles, leave insightful comments on relevant blogs, participate in forums, and syndicate your site’s RSS feed to RSS aggregators.

10. Author guest blog posts

Make a list of the top 25 dream sites in your industry you’d love to be published on, then reach out to each one and offer to write a guest blog post. If possible, offer something of value in return to show your gratitude. Not only will it help to establish the credibility of your brand, it’ll expand your brand awareness to a new audience.

The SEO benefits are excellent, as well. One inbound link from an authoritative blog in your niche can be worth a thousand times more than a single low-quality link.

Conclusion

By now, you’ve probably realized that executing an online marketing campaign takes time. A lot of time. For this reason, many busy CEO’s on a tight budget find themselves faced with the choice of doing it all themselves, or doing none at all (or only a few pieces of it).

Unfortunately, as the online space becomes more and more competitive, it’s becoming more important by the day to design and execute a robust online marketing strategy that includes all ten of these tactics. Whether you tackle these tactics yourself or outsource them, be sure to include them in your lineup for 2012.

ERik Daniel Garcia, Founder of EG entertainment and LegalEase TV. erikdanielgarcia@gmail.com

social media marketing los angeles | EG entertainment | #1 Agency in Los Angeles

There is no question that we exist in a time of rapidly evolving technology and communications in a landscape of increased interconnectivity. While this poses significant challenges to those adapted to traditional means of marketing and business development, it provides an unparalleled opportunity to those who embrace and leverage the shift. EG entertainment leverages this opportunity enabling brands to embrace new media and stay ahead of the curve while simultaneously driving business objectives. Serving to effectively bolster brand awareness while building and interacting within a targeted online community, EG entertainment simplifies the complexity of a rapidly evolving media landscape delivering creative solutions to increase brand visibility and create a deeper level of engagement increasing ROI and driving business goals.

WHAT IS SOCIAL MEDIA MARKETING AND HOW CAN EG entertainment SOCIAL MEDIA HELP

“Social Media is the democratization of information, transforming people from content readers into publishers. It is the shift from a broadcast mechanism, one-to-many, to a many-to-many model, rooted in conversations between authors, people, and peers” – Dave Chapelle

Social media includes web-based and mobile technologies used to turn communication into interactive dialogue. Think of social media as “a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content.” Social media includes web-based and mobile technologies used to turn communication into interactive dialogue. Social media is media for social interaction as a super-set beyond social communication. Enabled by ubiquitously accessible and scalable communication techniques, social media has substantially changed the way organizations, communities, and individuals communicate.

Los Angeles Social Media Agency

Los Angeles Social Media Marketing 

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